Mike Cooch

Mike Cooch

LVRG CEO Mike Cooch is a serial entrepreneur who generates 6-7 big ideas before breakfast (conservative estimate) each day. Mike has a Texas-sized passion for sales & marketing, business development, technology, and entrepreneurship. He has founded successful businesses in technology services, agency services, publishing, and ecommerce (and flopped on a variety of attempts as well…keepin’ it real!). His businesses have made the INC 5000 list of fastest growing companies in America three times, and have been recognized as a 'Best Place to Work' in their respective cities. He has an MBA from Babson College, the #1 ranked entrepreneurship program in the world by US News 24 years running, where he has been a regular guest lecturer on 'Managing a Growing Business'. He has three children, is an avid skier, hiker and traveler, and is loving his adopted hometown of San Diego.

Tools We Are Using To Run Our Business

We had a good discussion yesterday during our Sales Automation Bootcamp about “Which Tools To Use And Why” that prompted me to send this email with an updated list of our favorites. I just did a thorough review and replace…

The Most Expensive Sales Mistake of My Life

Hey there, Mike Cooch again! See that picture below? That’s me on a stage in London…making the most expensive sales mistake of my life. Some lessons are painful to learn, this was one of them. Learn from my mistake so…

ROI Experts Mastermind Interview

Matt Plapp: I’ll let you introduce yourself, because I don’t know a ton about your background except the reason I’ve been drawn to you is from the motivation side. You live what I see as the life we should live…

Any Service Can Be Improved

Hey there, Mike Cooch here. If there’s something that I geek out on, it’s that companies can take what are normally products that we don’t really think about anymore. We don’t think about how to evolve them and how to…